Generate quality leads prospects; provide convenience services for customer retention.
Solution
Strategy: New Web site. Site incorporates unique interactive features with convenience features that benefit the agency’s clients. Unique features include a community quiz, an annual policy review that clients can fill out and submit, a customer satisfaction survey, a complete agency directory, customer testimonials threaded throughout the site. You have to see it to appreciate it: www.keefeinsurance.com .
"MullaneyCookson customizes our personal lines newsletter and our advertising and sales promotion campaigns to meet our specific objectives. We get lots of favorable comments from customers."
