Estabrook & Chamberlain Insurance Agency Bridgewater, MA
Objective
Increase visits to agency Web-site by clients and prospects.
Solution
Strategy: Direct mail. Jumbo Postcard, “We make mouse calls,” mailed to selected clients and prospects. Card featured the site’s convenience for certain service calls (like advance notice of a claim filing and policy change notification), and the variety of information and links on the site.
"Every successful marketing campaign we ever conducted started and ended with the advice and the hands-on strategic and creative development from the MullaneyCookson folks."