Building sales staff with part-timers  

Building sales muscle with retired men and women who have sales experience could make a lot of sense if your objective is aggressive growth.   

There is a burgeoning resource of vital people who are looking for ways to stay active, supplement their retirement income, and get involved with endeavors that they consider worthwhile.  Helping individuals, families and businesses enjoy the peace of mind from knowing they are well-protected would seem to fit the grid! 

We know from experience working with topflight agents that one sales position that is often missing in agencies involves the implementation of marketing support programs.  Getting materials out the door and into the hands of prospects and customers in a timely fashion, following up mailings, measuring results, adjusting to what is working and what isn’t requires good strategic thinking, some bull-work, and persistency.   

Another sales void: making “howdy calls” with commercial accounts,  in-person and by phone, during the period between a sale and renewal time. 

Another: a sales support person dedicated to developing the agency’s e-mail contact capability and keeping the Web site up-to-date and interactive. 

Wouldn’t these be good part-time positions, flex-time positions for an active retiree?  Just a thought.