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Agency Development/Coaching |
Frank J. Herberg, CPCU, AAM has developed a program called The Building Blocks of Agency Development. It focuses on those activities that have a direct and positive impact on your agency revenue streams. Since its introduction, hundreds of agencies and companies have used it to prioritize their marketing needs, and create specific activities and repeatable processes that produce results.
Its simplicity is a major strength. The Building Blocks strategy can produce measurable benefits within weeks. A well-know industry observer calls the Building Blocks, also known as The Herberg Marketing Grid, “one of the best tools ever devised for insurance agencies and companies.” When Herberg & Associates networks with MullaneyCookson, you gain the best of both worlds: coaching on sales strategies and people development combined with advertising, direct mail and sales promotion supports. HAA coaching services include: managing interpersonal relatonships, managing growth resources (people), target market identification, reviews of agency procedures and systems, succession planning, team building, CSR development, and effective selling techniques. |
Consulting 